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When it comes to discussing the fashion scene in Pakistan, it is impossible to ignore the second and third wave of brands which came and …

The lawn scene in Pakistan’s designer pret scape is dominated by many brands, big and small. However, if one brand could be regarded as being …

Charizma is a popular Pakistani Designer lawn brand which was originally conceived back in 2012 when the lawn industry had freshly grasped the concept of …

Khaadi is perhaps one of the oldest and amongst the most popular lawn brands in Pakistan, an entity without which the mention of the pret …

The vast and very diverse well developed designer lawn industry which we all know and love today is the result of around 2 years of …

Asim jofa is a luxury designer lawn brand which has made a personality and image for itself revolving around experimenting with edgy, chic and modernist …

Baroque is a renowned, new age Pakistani fashion designer that has captured the hearts of Pakistani women with its exquisite lawn creations. Having years of …

Amna Ismail the brand was started, as the name suggests, by Amna Ismail herself back in 2016. Being a relatively new brand, it found itself …

When the fashion and designer lawn industry in Pakistan was in its early stages, being dominated by conventional and orthodox ideologies, business practices as well …

Asim jofa is an executive fashion brand in the Pakistani fashion market which has provided collections incorporated with perfection and glamour. Asim jofa has continued …